Friday, 15 February 2013

Beauty Must Have: Too Faced Shadow Insurance Anti-Crease Eyeshadow Primer

I've been meaning to blog about this product for ages and finally I've got around to it. I mentioned it in my 2012 Favourites post, but I thought it deserves its own review because it's a fantastic product. I used it every day and it never lets me down.

Too Faced Shadow Insurance (TFSI) is an eyeshadows primer that helps keep your eye make up looking vibrant and stay creaseless. It is a light skin coloured cream product that once blended out is practically invisible. I use it under every eyeshadow and it works really well for me. It is very similar to Urban Decay Primer Potion (UDPP), but I prefer this Too Faced version mainly due to the packaging. Unlike the UDPP genie lamp style hard tube TFSI comes in a soft plastic squeezy tube. I always find that when I think my UDPP has run out, there's actually still tonss of it left in the tube, and once I cut it open and scoop out the contents, it dries out very quickly. I know the UDPP tube has now been redesigned and it also comes in a squeezy tube now, but I still have several genie bottles left from palettes that I now can't be bothered to use.

I have been using my current tube of TFSI for years now (on and off) and the texture of the primer has not changed at all, it hasn't dried out one little bit and amazingly there's still lots left in it. You really only neeed a little bit at a time, so an 11 g tube goes a very long way. I also have it in the Candlelight version which is a slightly shimmery, frosty version that is recommended to use under shimmery eyeshadows, but I usually forget about it and just use the normal version more often than not.

This is an absolutely must have product if you wear eyeshadows and I can wholeheartedly recommend it. An 11 g tube costs £16.50.

See more pictures after the jump!


  1. I have heard many good things about TFSI but have never been able to test it, as Too Faced is not sold in Germany. I'm using the Art Deco primer and although it comes in a pot it is still very creamy and lasts about as long as UDPP on me. Thank you for such a well put together review Ani! :)

  2. I love this too - and the Candlelight. Though I also like the UD ones, so I guess I'm not fussy!!


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