Too Faced Full Bloom Ultra Flush Powder Blush in Sweet Pink

This is the blush I couldn't show you properly in my London haul video because the good people of Boots decided to sellotape it shut, but I have now managed to get into it, so here's the review I promised. I believe this is an all new type of blush from Too Faced, although I admit that I hadn't owned any TF blushes before, so don't quote me on it. There were both powder and cream blushes available at the TF stand in th Boots on Oxford Street, and if I remember correctly there were 3 shades each. I picked up Sweet Pink which is basically a light pink colour with subtle shimmer.

Firstly the packaging is very pretty, as you would expect from Too Faced, with roses and butterflies on the outer box. The box itself has a flip up lid that shows you how to use the blush (erm, like apply and blend, you know), and you can also see the black compact through a peephole. The compact itself is shiny black with Too Faced written across it in pink. Inside the lid you get a full sized mirror, and there's also the pretty pink blush. You only get 4 g of product, so it's rather tiny, similar size to Urban Decay's Afteglow blushes (smaller than Mac blushes that are 6 g). This blush costs £18.50 which is a lot of money for something this tiny, especially as Too Faced isn't exactly a luxury brand.

Anyway, the blush is lovely, it's nicely pigmented (but not too overly, so you can build it up), smooth and the shimmer in it is very subtle, so it doesn't turn you into a glitter bomb. It's nothing special and the shade is most probably dupeable, but it is a nice blush in any case. Do you own it? Would you buy it?

See more pictures and swatches after the jump!

With flash

Finally a picture of me wearing this blush: